My name is Chrysanthos Constantinides and I am a Digital Marketing Professional and Consultant based in Cyprus.
My career in Digital Marketing started in 2012 when I began working on my first Digital Marketing project related to my position at the Holland and Barrett stores. Having been a student of Management Information Systems i offered to help the local franchise of the well-known herbal supplements chain with the presence of the brand on Social Media, while working as a health consultant in the stores of the chain.
This is how my journey in the digital marketing industry started. More than 6 years later and i’m at my latest position until recently, the Regional Marketing Manager of Zipy.com.cy and Zipy.gr. Furthemore, I am a Digital Marketing Lecturer for Digital Marketing Institute’s Professional Diploma in Digital Marketing, offered by ImarComms in Cyprus.
Of course, there were many other milestones in between, from the positions of digital marketing specialist, to digital marketing manager and from Belugga Digital Agency, Capo Bay Beach Hotel, IMH C.S.C and the last to date, being Zipy Holdings. I was lucky enough to have the opportunity to work in an array of industries, including the Media, Retail, Tourism and Services Sectors. I’ve worked for brands and projects like the Capo Bay hotel, Holland and Barrett, Cyprus Tourism Organization, Cyprus Agrotourism, InBusiness Online Magazine, Reporter online news portal, The University of Nicosia Mobile App and also for some smaller less known brands in Cyprus.
My Digital Marketing Blog is my Blog. Designed to be the medium for sharing my experiences with you, the person reading this page right now.
My expertise is focused around Google Products like Google Ads and Analytics, Advertising platforms like Taboola, Criteo, Hubspot and more.
I’m experienced on SEO, SEM, Social Media Marketing, Email Marketing, Digital Advertising Strategy, Content management and Website Optimization.
I am also, passionate about the Digital Marketing Landscape and I aim to share with you many of the knowledge I’ve gained to date.
I have noticed that the internet is flooded with Digital Marketing Knowledge that is applicable for bigger and more internet native countries, but there is limited content on practices and strategies that work for smaller markets, like the Cyprus Market. And my aim is to share experiences and tried strategies, all gained through practical experience and not a Google Search.
- Digital Marketing Strategy
- Email Marketing Strategy
- Social Media Strategy
- Online Platforms Training
- Online Data Analytics
- Search Engine Optimization
- Search Engine Marketing
- Display and Video Marketing
- Performance Marketing
For ideas and articles related to my experiences in Digital Marketing, visit my Blog
If you have a comment or a question you would like to share with me, please get in touch